Building a company is challenging. On the other hand, starting a firm in the digital age is utterly impossible. Many people around the world have been considering starting a business in this modern age for a number of years. The solution has been developed by an Indian businessman. He created BharatPe - The Business Model of the Future under the name Ashneer Grover. You can read more about how he accomplished this in this blog article.
Definition of a Business Model
An organization's nature and scope, its products and services, how it makes money, who it hires, and how it evolves through time are all determined by its business model, which is a collection of connected actions and choices. A business model is considered to be one when it includes an analysis of potential risks related to the enterprise as well as the value proposition, or the promise of benefit (financial or otherwise) to customers. A business model, then, is a strategy for how your organisation will generate revenue.
Ashneer aimed to create a lucrative company that would also be enduring. He needed to do this in order for his business to be successful in the long run and have a fair chance of surviving in the short term. He also needed to be able to accomplish these objectives without putting his firm or himself at risk.
What is BharatPe?
Peer-to-peer lending is a concept that is supported by the business model known as BharatPe. This business, also known as P2P Lending Club, has been causing a stir in the internet lending industry. Borrowers can now obtain loans from persons with comparable financial backgrounds thanks to this innovative business model. With BharatPe, you can obtain a loan from a person who wants to lend money but won't require repayment for a while, as opposed to obtaining a loan from a bank or other financial organisation. These loans are then combined and dispersed to various people who also need to borrow money.
The business is also developing an online platform so that anyone may invest in and apply for loans. This concept is fantastic in that it lowers risk for both lenders and borrowers. The business assumes the risk because it is confident that it will receive its money back well before it is due and won't lose out on any profits. Additionally, because they know they are only borrowing from people with comparable financial backgrounds who would be able to swiftly and easily repay them, there is no risk at all, borrowers feel secure.
How does BharatPe work?
BharatPe is an online marketplace that links local companies with clients from around the globe.
By providing retailers with a single QR code to accept all payment apps, including PayTm, PhonePe, Google Pay, BHIM, and 150+ more UPI apps, BharatPe streamlines the payment acceptance process. This business model's main premise is that it enables small businesses to compete with large enterprises while still turning a profit. Many individuals have been anticipating this business model for many years. Finally available, it performs marvellously. When you register with BharatPe, you receive your own website where you may offer anything you wish to sell and provide potential clients with round-the-clock access to your shop. Additionally, you have access to platforms like Google AdWords and Facebook advertising, which are fantastic resources for simultaneously promoting your company to thousands of individuals!
How did Ashneer Grover build such a business?
BharatPe was created by Ashneer Grover with the goal of creating an e-commerce website that is not only technologically cutting edge but also takes into account the various accessible payment alternatives. This enables his business to find a method to be as open and environmentally friendly as possible. Grover has discovered that direct selling is one of the finest methods for achieving this. By eliminating the middleman and selling your goods directly, you may increase the profit from each sale. Direct selling also contributes to the environmental sustainability of your company. A customer doesn't have to squander their money by having their stuff transported back after they've already paid for it if they need it delivered today and need it immediately. Customers looking for easy and high-quality products in one location might find rapid gratification through direct selling. There are benefits for all parties involved!
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